What is uCamp? Inside nuCamp’s Owner Rally

This blog was written by Samantha Ickes, social media and video specialist at nuCamp.

It’s already that time of year — the time when the marketing team starts thinking about uCamp and planning begins. We communicate with the campground, contact vendors to solidify the menu, and brainstorm new events to keep things fresh and fun for returning uCampers.

As the event gets closer, things can get hectic. We especially start feeling the pressure in June and July as the final details come together. But despite the busy pace, it’s always rewarding. Interacting with people in person and hearing stories about how camping in a nuCamp RV has changed their lives is one of the coolest parts of working at nuCamp.

To me, uCamp is what owning a nuCamp product is all about — community.

It’s more than camping. It’s more than travel. It’s about forming bonds with people who share the same appreciation for the outdoors and the joy of experiencing new things. I’ve met many incredible people through uCamp, and though it can be a stressful time behind the scenes, it’s something I look forward to every year.

The group picture from uCamp25 at Atwood Lake Park.

What is uCamp?

So you may be wondering… what exactly is uCamp?

It’s a five-day event held at Atwood Lake Park in Mineral City, Ohio, where nuCamp owners gather together and camp. Throughout the week, we host fun activities like bingo and a cornhole tournament, along with informational sessions on topics such as solar power, the Alde heating and hot water system, and solo camping safety tips.

Julie McComb, director of marketing, and Jesse Mullet, president and CEO, pose with Martha Burns, who won the Ace of Accessories award for 2025.

“uCamp is very near and dear to my heart,” shared Julie McComb, director of marketing and leader of the uCamp team. “It’s more than just a gathering. It’s where nuCamp owners come together to share stories, learn from each other, and build friendships.”

Jesse Mullet, president and CEO of nuCamp, described uCamp as a “homecoming.” He expressed gratitude for the event because it allows him to interact with nuCamp owners and talk directly with the people who are using the products we build.

His favorite part? “Seeing the excitement we all have as really an extended family.”

A Community Unlike Any Other

Tanner Guy, a Cirrus owner and Product Innovation Engineer at nuCamp, also serves as camp host throughout the week. He described the event as “a blast,” adding that it’s “a great place to meet new people and see mods and have friends that like to do the things you like to.”

Mandy Lea (left) at uCamp17, the inaugural uCamp.

“There’s nothing else that comes to the community,” Tanner shared. “… It’s so good to see the comradery that we have and the willingness to help each other with tips and tricks and just sharing a great experience around a product that everybody else already loves.”

Scott Houseman, a TAB 360 owner, compared attending uCamp to getting “a backstage pass at a rock concert.”

TAB 400 ambassadors Mandy Lea and Kendrick Callaway have attended every uCamp since 2017.

“Every year, we hear new stories about people who have just benefited from the community, and uCamp just brings them together,” Mandy shared. “… It’s a melting pot for everyone who just loves the simple life of camping.”

What Owners Love About uCamp

Recently, nuCamp posted on Facebook asking what people love about uCamp. If you’re a new owner — or unsure whether a rally is for you — here’s what attendees had to say.

David Hess, who works with Sea Biscuit Metal Designs, summed it up simply: “uCamp is a lifetime experience!”

Susan Young, a TAB 400 owner. had several words to describe it: “Enlightening! Entertaining! Eventful! Excellent RVs!”

Many commenters also shared how much they enjoyed visiting the surrounding area and experiencing Amish culture. While the event is now held in Mineral City, Amish Country is only about a 45-minute drive away and makes for a great day trip. Visitors can enjoy traditional Amish cooking, explore Ohio’s Market in Berlin, or tour an Amish homestead.

CEO Jesse Mullet (left) and Founder Joe Mullet (middle) share the story of nuCamp during a uCamp presentation.

Tips for First-Time Attendees

Others offered advice for those thinking about attending.

KL McKinley, a TAB 400 owner, said she loved her first uCamp but wished she had done a few things differently. Her top recommendation: arrive a day early so you don’t miss the first day’s events.

Atwood Lake Park allows attendees to check in at 4 p.m., which means you will miss uCamp registration if you arrive on the first day of the event. However, we host a few activities that evening that you’re still welcome to participate in, even if you haven’t officially registered yet. We also hold a late registration on Tuesday, which will be included on the final schedule.

Another tip? Sign up for the text messages.

We offer an SMS service that sends reminders and notifies attendees of any event or location changes. KL shared that she missed the group picture due to a schedule change she wasn’t aware of.

She also encouraged attendees to visit the nuCamp Service Center. It’s about a 45-minute drive from the campground, but she said, “They are great people, and you can arrange a tour where the campers are made. Well worth the time!”

nuCamp team member Jordan Brown leads a group of uCamp attendees through a factory tour.

Learning From the nuCamp Community

uCamp is also a great learning experience for new owners.

John Koski said he had communicated with the nuCamp Customer Experience Team through email after purchasing his TAB 400. Attending uCamp gave him the opportunity to finally meet those people in person, as well as learn more about the operation and maintenance of his camper.

“We especially enjoyed meeting others who share the same passion for camping and for camping with a teardrop,” he added.

Denis Bourque, from Ontario, Canada, was new to RVing when he convinced his wife to purchase a 2021 TAB 320. While Denis was excited about the idea, his wife was more practical, wondering what they were getting into after never RVing before. They attended their first rally in 2022.

As a newer owner, he found the sessions particularly helpful. “The Tech talks made us so much more confident in our abilities with the trailer,” he said.

A Battle Born representative leads a talk on lithium batteries.

Friendships That Last a Lifetime

When Mamie Konarski purchased her first TAB in 2021, she mainly camped within her home state of Michigan. Through online friends she met in the nuCamp Facebook group, she was encouraged to attend uCamp. Now, Mamie has lifelong friends she camps with all the time — both in Michigan and beyond. This year will mark her fifth uCamp, and she’ll be attending with her new TAB 360.

“Who knew that simply buying a camper came with family,” she said.

Frank Sinko dances during band night at uCamp25 with PJ Buerger from Princess Craft.

Denis wasn’t sure about the rally when he and his wife initially signed up, but it exceeded their expectations. They enjoyed everything from meeting the nuCamp team to making friends who have remained close ever since.

“Have to tell you it was one of the best times and experiences we have had,” he wrote.

Overall, it was an experience they’ll never forget.

The “campers were friendly, generous, and welcoming. It’s hard to say in words how much fun it is without going on and on. In one sentence, for us it was an amazing trip and still continue to talk about our 1st rally.”

Denis shared that at the most recent uCamp rally he attended in 2025, he camped next to a couple who had never attended before and weren’t sure about camping in a group setting. They preferred to camp on their own and had always viewed camping as a solitary experience. By the end of the week, however, they were glad they had made the decision to attend.

“Like us, they learned so much, made lots of new friends, and have great new memories of a fantastic camping week,” Denis recalled.

Frank Sinko was in a similar situation when he and his wife bought their TAG. They attended their very first uCamp in 2017 and knew nothing about camping or RVing, as they had previously vacationed in cottages before making the shift.

Attending the event helped them learn more about their RV and connect with the community.

“The knowledge shared online by the community is amazing but to be able to put a voice to those thoughts is priceless,” Frank said. “It may seem overwhelming, but there is no pressure; you participate how and when you want, and an innocent hello may turn into a lifelong friendship.”

Interested in learning more or registering for the event? Visit nucamprv.com/ucamp26. If you have questions, feel free to reach out to the uCamp Team at ucamp@nucamprv.com.

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